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Home: A : Anointed : Biography
Biography (courtesy
of Sony/Integrity )
If you think you know Anointed, you may be right, but you
won't know the full extent of groundbreaking contemporary
gospel duo's musical talents until you hear the group's latest
release, Now Is The Time. And if you're just getting on board,
Now Is The Time is a definitive musical statement and the
perfect introduction to one of the most diverse and dynamic
duos of the last decade.
Anointed has always been renowned and
celebrated for its singular gift at breaking down barriers
of genre, styles and markets while building a broad, multi-ethnic
following in the process. Now Is The Time, the duo's debut
release for Sony Urban/Columbia Records, continues and
expands upon that reputation, as Da'dra and Steve Crawford,
while still masters of the smooth, pop/R&B-flavored
gospel their longtime fans have come to know them for,
also give the urban, groove-driven facets of their musical
personalities plenty of space to shine. The resulting mix
is familiar but still fresh, instantly accessible and memorable.
And most definitely Anointed.
While Steve and Da'dra have written
a number of Anointed's songs on past efforts, Now Is The
Time is the first project that—with the exception of a sparkling remake featuring
gospel legend Andrae Crouch on his classic, "Jesus Is
Lord"—bears the writing stamp of Da'dra and Steve
throughout. In addition to writing or co-writing virtually
the entire album, Da'dra and Steve worked on the production
on four of the album's eleven songs.
"We were given more creative freedom on Now Is The
Time than on any of our previous projects," says Steve. "This
is the best reflection of our hearts, and our music, of anything
we've ever done. This is who we are."
One of the obvious highlights of Now
Is The Time is "Jesus
Is Lord," updated enough to play to contemporary sensibilities,
but still true to the intention and spirit of Crouch's original,
exhilarating recording.
"We have always been absolutely in awe of Andrae," says
Da'dra. "Our father used to really love him and play
his music all the time, so he was probably the first gospel
artist we ever heard, from the time we were little kids.
Not long ago, we spent a lot of time in the studio with him
working on another artist's project, and we became friends.
We asked him if he would do one of his songs with us on this
album, and he was just elated. He agreed immediately. When
he came in and recorded his vocals, it was really one of
the high spots of our career."
"I think the song shows just how influenced by Andrae
we've been," Steve continues, "and I hope people
will hear it as the tribute that it's intended to be."
The irresistibly catchy "Trust In You" stunningly
contrasts a commanding, high-energy, funk/rock chorus with
smooth and melodic verses, as both Steve and Da'dra fill
the track with the heart, soul, and incomparable vocal chops
that have long been their trademark.
"'Trust In You' arose from a time of questioning Da'dra
and I went through in the late '90s about whether or not
we were really in God's will for us," Steve recalls. "We
were just asking Him, 'Where do we go now? What do You want
us to do? We don't have the details, but we do believe You
still have work for us to do. So, along the way to the answers,
we're just going to trust in You."
"Now Is The Time," a shimmering,
soulful ballad co-written by Da'dra, has all the makings
of becoming a signature song, though ironically, it had
been sitting on the shelf, waiting its moment to shine,
which it finally does, as the album's gorgeous title selection.
"Gonna Lift Your Name On High" is another tasty
slice of jammin' R&B/funk, with a no-nonsense Gospel
message. However, Anointed takes the boldest creative leap
of the entire album with hit-maker, producer-extraordinaire
Warryn Campbell's remix of the song, putting Steve and Da'dra's
sizzling vocals front-and-center over a bone-crunching backbeat,
and sparse instrumentation led by an edgy rock guitar.
"We almost didn't recognize it when we first heard
it," Da'dra admits, "but we were blown away! We
love it!" Established Anointed fans, as well as newcomers—especially
on the younger end of the spectrum—will love it, too,
as Steve and Da'dra convincingly prove that the range and
reach of their talents only continues to expand.
Da'dra Crawford Greathouse and brother, Steve Crawford,
were born and raised in Columbus, Ohio; two of nine children
in a strong, church-going family where musical gifts were
taken as a given. When they were hardly more than toddlers
they were already singing with their extended family group,
the Crawford Singers, which included their parents, grandparents,
aunts, uncles and cousins on all vocals and instruments,
performing in and around the Columbus area.
Their father, Barry Crawford, was an
electronics and computer specialist by day, as well as
a gifted singer and musician. Heavily influenced by Andrae
Crouch, he began to write his own original songs. In the
late '70s, wanting to perform his original and more contemporary
music, he left the larger family group, taking with him
Steve and Da'dra—then
seven and ten-years-old respectively and already seasoned
singers and instrumentalists—as his band.
"Our father was a very integral part of our musical
training," Steve remembers. "He's so talented himself,
and he held us to very high standards, and really rehearsed
us! But it was great. He wasn't a tyrant. He was just a perfectionist."
"Every Friday night from 8PM to 2AM, we'd be in the
basement rehearsing with him," Da'dra adds, "and
if I got to the end of a song and hit a note a little flat,
we'd start the whole thing over again until it was perfect.
He didn't have any plans about us going into the music business.
He just saw our talent and felt like if we were going to
do it, we were going to do it right. So, even though it wasn't
a goal at the time, we've been preparing for this almost
all our lives."
Anointed was formed as a foursome in 1988, when Da'dra and
Steve were still in high school, and released the first of
their now-six albums in1993 when the small production company
and independent label to which they had been signed was acquired
by a major music conglomerate. After the release of the group's
fourth album in 1999, and a grueling, extended tour that
followed, two of Anointed's original members had departed
at different times for other pursuits, leaving an exhausted
Da'dra and Steve feeling both physically spent and uncertain
about what their next move would be. Complicating matters
all the more, Da'dra had discovered that she had a large
tumor that could possibly have kept her from ever having
children. It was a season of serious seeking, self-evaluation
and prayer for the siblings.
"It had never been our intention to be a duet," says
Steve, "but we felt like we still had things to say
and do and accomplish in our music that we hadn't achieved
yet. But the trials we were going through couldn't help but
make us wonder if we were following our own will or God's."
Both took a two-year ministerial program
through their church in 2000-2001, for personal spiritual
growth and greater biblical knowledge, as well as the intention
to make a well-grounded, spoken-word ministry a part of
whatever was to follow in their lives. In 2001, Steve and
Da'dra—by that time
healed of her tumor, and both feeling physically and spiritually
reinvigorated—knew that the Lord had clearly given
them the answer they sought, and that their lives in music
and ministry were indeed anything but concluded. In fact,
Now Is The Time makes it abundantly clear that rather hitting
a dead end, the twosome had in fact turned a significant
corner into a new and even more exciting phase of their walk
with the Lord.
"The one thing that has never changed in all this time
is our passion for the Lord and for our music," Steve
concludes. "The challenges come in the tests we've had
in the past, and I'm sure will have in the future, to determine
if we really are truly dedicated to those passions or not.
Trials can really quench that fire, if you let them, or they
can prove what you were really made for. We have no doubt
anymore, at all, that this is exactly what we were made for."
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