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Newboys Follow Annoying Marketing With 'Isaiah'

2004-12-12 - Newsboys is offering a new rock song 'Isaiah' exclusively at iTunes.com. Available for a limited time, customers purchasing the band's recently released album Devotion from iTunes can download 'Isaiah' for free. It's annoying when artists re-release their albums with extra tracks, as many fans will want the extra tracks so they'll buy the album again. Instead, the band could have released the extra track as a single, or a stand-alone download. This is even more annoying, as you must install the iTunes player on your computer in order to buy from iTunes, and not everyone likes the iTunes system or wants to install it on their computer. It's a neat marketing idea in theory, but ultimately, it's unfair to the fans.

Source: CCMplanet News